2023 Food Industry Trends: Top 5 That Will Disrupt the Market
The food industry is constantly evolving to meet changing consumer demands and new innovations that disrupt traditional business models.
Heading into 2023, big food industry trends will emerge. They will change how and what we eat.
The top 5 food industry trends for 2023 will cause major disruptions across food production, processing, and service.
By getting ahead of these 2023 food industry trends, food businesses can strategically position themselves for success.
Food Industry Trends Driving Plant-Based Growth
One of the biggest 2023 food industry trends will be the continued explosion of the plant-based foods market. Based on its exceptional 11.9% CAGR, the plant-based food industry is on track to become a $74.2 billion market by 2027 according to Meticulous Research.
In 2023, demand for plant-based meat and dairy will drive traditional food companies. They will expand their vegetarian and vegan product offerings.
Restaurants will add more plant-based options to their menus, and grocery stores will allocate more shelf space to plant-based brands. Improved taste, texture advances, lower costs, and wider accessibility will also fuel mass adoption of plant-based foods.
Nutraceuticals Become Mainstream
The belief in using food as medicine for optimal health and wellness will gain further traction in 2023. The global nutraceuticals market is expected to be valued at $441 billion, and is forecasted to grow at a CAGR of 8.5% from 2022 to 2027 according to Mordor Intelligence. As consumers increasingly use nutrition to prevent and treat health conditions, nutraceutical-rich foods and supplements will go mainstream next year.
Sophisticated Plant Proteins Gain Traction
Advances in food science and processing will enable the development of blended and texturized plant-based proteins that more closely mimic the taste, texture, and nutrition of meat. According to ResearchandMarkets.com, the plant protein market is expected to grow at a CAGR of 8.5% from 2019 to reach $14.5 billion by 2025. This growth will be fueled by next-gen plant proteins that satisfy meat cravings and deliver high nutritional value.
AI and DNA-Customized Nutrition Takes Off
Generic one-size-fits-all diet advice will decline as AI and home DNA testing empower hyper-personalized nutrition recommendations. Precision nutrition relies on biomarkers and health data. It provides eating plans and supplements tailored to an individual’s unique biology and changing needs. Companies like InsideTracker, Mixfit, and ZOE will become popular in 2023. They provide customized nutrition action plans based on at-home test results.
Robotic Food Service Expands
Robotic food prep and service will disrupt the restaurant and food production industries in 2023. Automated robotic kitchen assistants can precisely assemble, cook, and package custom food orders to reduce overhead costs and contamination risks. Euromonitor predicts the global cloud kitchen market will grow 12% annually through 2024.
Increasing use of robotic chefs and ghost kitchens will drive this trend. These enable food tech startups to offer delivery-only service.
Food businesses should stay ahead of these top trends for 2023. This allows them to strategically adapt and thrive as the food landscape evolves.
Companies that leverage these opportunities stand to win big next year.
